Sunday, November 7, 2010

Sentegra's Winning Formula


Sentegra develops and markets technology and services for Ultra-Secure mobile NFC/Contactless/RFID physical point of sale & online payment, identity authentication & electronic ticketing. The mobile payment space is crowded and noisy. Hundreds of players are offering dozens of solutions. There must be compelling reasons, including financial incentives, for each of the necessary participants in this market to make a new mobile transaction system successful. Sentegra’s mobile electronic wallet, meWallet™ System, has been designed and built to provide the reasons and incentives. What makes Sentegra different? Why will Sentegra succeed where others fail? Here are just a few of the reasons:

*       Real Interactivity at the POS, (Point of Sale); two way communication with existing RFID (Radio Frequency Identification) readers, more than a vision, hype, creative video or nice graphic
*       Biometric Security; fingerprint sensors on every meWallet™ device & fingerprint data stored only on the device
*       Complete Ecosystem; Ultra-Securecloud based software, handheld devices with embedded apps, api’s and services
*       Patent pending technology; broad based patent applications filed in early 2000 on all Sentegra technologies  complement “first and best" to market strategy
*       Cost Effective; the meWallet™ System is designed to generate more in revenues than in costs to implement and maintain
*       Ten years of in depth market research and partner/customer relationship acquisition; throughout North America and Europe
*       Merchant Buy-in; the compelling reason for merchants to upgrade their POS terminals to contactless payment
*       Mobile Handsets; idGadget™devices, meWallet™ enabled mobile phones coming
*       Works with or without mobile phones; avoids the problematic issues around mobile phone operators vs banks and lack of existing NFC enabled phones
*       Simplicity; Nothing leaves our labs unless it is simple enough for Grandma to use

Watch the Sentegra website for news about roll-outs in 2011.

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